Birds of Paradise – Not just for flower arrangements

The two most common complaints women and men express when it comes to anti-aging, is dullness and dark spots. The treatment of Hyper-pigmentation, dark spots and scars all fall under the anti-aging umbrella because the brighter and clearer the skin, the more youthful it appears and feels. When treating and targeting hyper-pigmentation and dark spots, we want to be careful to not aggravate the skin with too harsh of ingredients. Naturally derived ingredient are usually the best. Many of these naturally derived ingredients have been being used forever, but they really get the job done.

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  • Vitamin A + C
  • Ferulic acid
  • Lactic acid
  • Licorice
  • Gooseberry
  • Fruit enzymes
  • Alpha Arbutin

The newest addition to our lighting + brightening ingredients is White Birds of Paradise. Strelitzia Nicolai or Giant White Bird of Paradise seed extract increases skin luminosity while improving hydration and smoothness. A native South African plant, it belongs to the plant family Sterilitzia. In South Africa it is commonly called the crane flower and is featured on the back of the 50 cent coin. It also happens to be the floral emblem for Los Angeles, where the plant is commonly found.

White Birds of Paradise are found in all Plant Profusion products, as it is one of the main ingredients in Dr.Goldfaden’s innovative complex, PURFLORA. Derived from White Birds of Paradise, this multifunctional ingredient works to restore skin’s youthful appearance by reducing uneven skin  pigmentation, dull and lackluster complexion resulting in an increased illuminated glow.

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